Management Mistakes
- List Price: $47.95
- Binding: Paperback
- Edition: 0006
- Publisher: Horizon Pubs & Distributors Inc
- Publish date: 12/01/1999
Description:
This is a successful casebook that presents contrasting cases of management mistakes and successes, providing insights into the art of managerial decision-making.
* It covers the importance of public image, the need for focused growth, the power of judicious imitation, and prudent crisis management.
* This updated edition features new and current cases which have been added on such companies as Continental Air, Harley Davidson, IBM, Sunbeam, Planet Hollywood, and Toys "R" Us.
* Contains an all new section on "Entrepreneurial Adventures."
Expand description
* It covers the importance of public image, the need for focused growth, the power of judicious imitation, and prudent crisis management.
* This updated edition features new and current cases which have been added on such companies as Continental Air, Harley Davidson, IBM, Sunbeam, Planet Hollywood, and Toys "R" Us.
* Contains an all new section on "Entrepreneurial Adventures."
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