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Essentials of Marketing: a Marketing Strategy Planning Approach

by Perreault, Cannon and McCarthy

  • ISBN: 9780071283342
  • ISBN10: 007128334X

Essentials of Marketing: a Marketing Strategy Planning Approach

by Perreault, Cannon and McCarthy

  • Binding: Paperback
  • Edition: 11
  • Publisher: McGraw-Hill International
  • Publish date: 03/01/2008
  • ISBN: 9780071283342
  • ISBN10: 007128334X
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